In Grand Forks, late-night snacking is getting an upgrade – Grand Forks Herald

In Grand Forks, late-night snacking is getting an upgrade – Grand Forks Herald

GRAND FORKS — Let’s get this out of the way: Insomnia cookies don’t necessarily put you to sleep.

Most importantly, the company provides an opportunity for night owls to pick up fresh, warm cookies most of the time when they are in the mood for a snack.

Look at his watches. Insomnia Cookies, which recently held a grand opening in Grand Forks, is open until 1 a.m. on weekends and until 3 a.m. on Thursdays, Fridays and Saturdays. Customers can also order online and have one of Insomnia Cookies’ partners deliver these cookies during the early morning hours.

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“We actually call us Insomnia Cookies because of our late hours,” said marketing specialist Cain Leathers. “So, if you can’t sleep and want something sweet late at night, we’ve got you covered.”

Insomnia’s corporate office is located in Philadelphia. The company started making cookies about 20 years ago when Seth Berkowitz entertained the company in his dorm at the University of Pennsylvania.

“In 2003, our current CEO was staying up late with his friends,” Leathers said. “They were playing video games but didn’t really want pizza, because at that time the only late-night offerings were pizza.

“So he started making cookies and his friends got word and he was delivering cookies to friends in other dorms. It just kind of took off and he created a business.”

It took a flight. Grand Forks is Insomnia Cookies’ 260th location.

“We started on a university campus and that’s the foundation of our brand. We really like to cater to those insomniacs at university. They’ve been staying up late with their friends and out for the local nightlife.

“But we also want to cater to that community aspect downtown, because cookies are available to everyone.”

The Grand Forks location, located next to Bonzer’s on DeMers Avenue, bakes fresh donuts all day long.

“When they come in, they’ll always be warm. We move them from the oven to a warmer place.

In addition to cookies, the company bakes cakes, muffins and gluten-free options. She plans to add ice cream to the menu soon.

Grand Forks’ grand opening took place on November 11. The company had a line on the street for more than 15 hours while it was open, Leathers said.

UND and Grand Forks Central students are among the clients. As well as sponsors of other businesses in the downtown area.

“We get a lot of traffic from Bonzer’s for sure,” Leathers said.

Kevin Fee is a freelance reporter for the Herald.

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